Alison Brown, Realtor, Coldwell Banker Residential Brokerage President’s Elite, CRS, CBR


If you plan to list your home, you may want to consider the buyer's perspective. That way, you can determine what differentiates your residence from others and promote your house to potential buyers accordingly.

Now, let's take a look at three tips to help you evaluate the buyer's perspective.

1. Assess Your House's Strengths and Weaknesses

Your home may be a wonderful option for many property buyers – you just need to be able to accentuate the key features of your residence to the right groups of prospective buyers.

Oftentimes, it helps to conduct a home inspection prior to listing a residence. A home inspection enables you to gain comprehensive insights into your house's strengths and weaknesses. Then, you can take the necessary steps to transform your home's weaknesses into strengths.

2. Consider Your Home's Location

Location plays an important role in a buyer's decision to purchase a house. Therefore, you need to think about where your home is located so you can price your residence competitively.

For example, a home in a small town may prove to be more affordable than a comparable residence in a big city. At the same time, a big city house likely provides convenient access to a broad range of notable landmarks and attractions.

You may want to check out the prices of comparable houses in your city or town too. With this housing market data in hand, you can boost the likelihood of setting a competitive initial asking price for your residence.

3. Craft an Engaging House Listing

A home listing offers a great opportunity to connect with a buyer. And if a buyer likes a house after reading a listing, he or she may be more inclined than ever before to set up a house showing.

Think about why a buyer may choose your house over others when you craft your home listing. By doing so, you may be able to find ways to help your home listing stand out to prospective buyers.

Furthermore, you should review your home listing closely before it is published. Because if your home listing is filled with grammatical errors or inaccuracies, buyers may shy away from your house.

As you look for ways to promote your residence to the right groups of buyers, you may want to hire a real estate agent as well. In fact, if you have a real estate agent at your side, you can receive plenty of support as you navigate the property selling journey.

A real estate agent will help you list your residence, set a competitive initial asking price for it and set up home showings and open house events. Plus, if you ever have concerns or questions during the property selling journey, you can receive expert responses from your real estate agent.

Ready to add your house to the real estate market? Use the aforementioned tips, and you can consider the buyer's perspective and increase your chances of enjoying a quick, profitable house selling experience.


If you're planning to sell your house soon, you should prepare for the property selling journey. This can mean identifying potential home selling obstacles so that you can address these issues right away.

Now, let's take a look at three issues that house sellers commonly face, along with tips to address these problems.

1. Exorbitant Initial Asking Price

You may believe your house is worth more than you originally paid for it. However, there is no guarantee your home's initial asking price will fall in line with buyers' expectations. And if you ultimately set a high initial asking price for your home, your residence may linger on the real estate market for an extended period of time.

Oftentimes, it helps to evaluate the housing market in your city or town. This enables you to see how your residence stacks up against comparable houses. Then, you can use this housing market data to price your house appropriately.

You may want to conduct a home appraisal as well. Once you obtain an appraisal report, you can use the report's property valuation to determine how to price your house.

2. Poor Curb Appeal

How your house looks to buyers is key. If your residence has a messy front lawn, deteriorating siding, and other exterior problems, it is unlikely to garner buyers' interest.

For a home seller, it is important to allocate time and resources to boost a house's curb appeal. By mowing the lawn, repairing cracked or damaged home siding and performing other property improvements, a seller can instantly upgrade his or her residence's curb appeal.

If you need help with home improvements, you can reach out to local professionals. With assistance from landscapers and other home improvement specialists, you can quickly transform your house's appearance from drab to fab.

3. Cluttered Home Interior

If you have collected a vast array of antiques and artwork over the years, you may want to remove these items from your house before you sell it. Remember, the goal of a home seller is to make it easy for a buyer to envision what life may be like if they purchase your residence. If your house is filled with myriad personal belongings, it may be tough for a homebuyer to do just that.

To cut down on clutter inside your home, you can always host a yard sale or list various items online. You can also donate any unwanted items to a local charity, or give them to family members or friends.

As you get set to sell your house, don't forget to hire a real estate agent, too. This housing market professional can help you identify and resolve potential home selling obstacles. In addition, they will do whatever it takes to help you get the best price for your house.

Ready to list your residence? Consider the aforementioned home selling issues, and you can take steps to minimize these problems prior to embarking on the house selling journey.


Don't let your neighbors get in the way of a fast, easy and profitable home sale. Instead, home sellers can take advantage of the following tips to prevent neighbors from sabotaging a property sale:

1. Talk to Your Neighbors Before You List Your House

Communication can play a key role in the home selling process. As such, maintaining open communication with your neighbors can make a world of difference, particularly for those who want to reap the benefits of a quick, simple home sale.

Reach out to your neighbors before you add your residence to the real estate market. This will allow you to outline your home selling plans to your neighbors.

Also, don't be afraid to ask your neighbors for support.

In most cases, neighbors will be happy to help you achieve your home selling goals. And if your neighbors keep their houses looking great, they may be able to create an attractive neighborhood that helps your property stand out in a competitive real estate market.

2. Respond to Neighbors' Concerns and Questions

Neighbors may have many concerns and questions about your decision to sell your home. With an open approach, you can respond to neighbors' concerns and questions with ease.

If you've lived in your neighborhood for many years, you've likely become close to your neighbors and may consider them to be friends. Therefore, it may be difficult to share the news that you intend to sell your house.

However, try to stay calm, cool and collected as you discuss your home selling plans with neighbors. And remember, even though you plan to live elsewhere in the near future, you can still keep in touch with your friends at any time.

You can always lean on neighbors for home selling advice too. If neighbors have sold houses in the past, they may be able to offer expert insights into the home selling cycle that you might struggle to obtain elsewhere.

3. Consult with a Real Estate Agent

When it comes to selling your house, meeting with your neighbors can help you get the best results possible. Of course, if you work with a real estate agent, you should have no trouble navigating the property selling process as well.

A real estate agent understands what it takes to list a residence and stir up interest from homebuyers. This housing market professional can teach you about the ins and outs of the real estate sector. Plus, he or she will set up open houses and home showings, keep you up to date about offers on your house and negotiate with homebuyers on your behalf.

Perhaps best of all, a real estate agent is happy to respond to any of your home selling queries. Thus, if you're unsure about how to discuss your home selling plans with neighbors, your real estate agent can provide you with plenty of help.

Ready to add your house to the real estate market? Use these tips, and you can include your neighbors in the home selling journey.


For those who intend to sell a house, it generally is beneficial to explore ways to minimize stress throughout the home selling journey. That way, a home seller will be prepared to deal with any potential pitfalls that come his or her way.

When it comes to prepping for the home selling journey, stress can be problematic. But if you can remain calm, cool and collected in the face of home selling hurdles, you can find solutions to these problems and enjoy a stress-free home selling experience.

Now, let's take a look at three tips to ensure a stress-free home selling journey.

1. Evaluate Your Home's Strengths and Weaknesses

What separates your residence from others? Consider your house's strengths and weaknesses, and you can discover ways to transform various weaknesses into strengths.

Oftentimes, it helps to conduct a home inspection prior to listing a residence. This will enable you to identify any structural issues with your house and address such problems before you add your residence to the real estate market.

2. Enhance Your Home's Interior and Exterior

For those who want to minimize stress, it may be a good idea to hire professionals to help you upgrade your house's interior and exterior. Because if you have professional support at your disposal, you can quickly and effortlessly transform an ordinary house into an exceptional one.

To find the best interior decorators in your city or town, you may want to search online. This will allow you to examine online reviews and customer feedback and find the best interior decorators in any area, at any time.

Moreover, you should not hesitate to hire professional landscapers to help you bolster your house's curb appeal. Professional landscapers can trim the hedges, mow the lawn and perform other home exterior upgrades to ensure your house stands out to potential buyers.

3. Consult with a Real Estate Agent

Don't let stress get the best of you as you prepare to sell your house. Instead, hire a real estate agent, and you can avoid stress throughout the home selling journey.

Ultimately, a real estate agent is a difference-maker for a home seller. This housing market professional will teach you everything you need to know about selling a house and ensure you can make informed home selling decisions. As a result, a real estate agent can make it easy to navigate each stage of the home selling journey.

Let's not forget about the comprehensive home selling guidance that a real estate agent can provide, either. A real estate agent can help you take an objective view of your home and establish a competitive price for it. Also, after you receive an offer on your home, a real estate agent can help you examine this proposal and determine whether to accept, reject or counter it.

If you want to streamline the home selling process, there is no need to worry. Take advantage of the aforementioned tips, and a home seller can reap the benefits of a stress-free home selling experience.


As a home seller, it is important to do everything possible to ensure your house impresses buyers. If your residence makes a positive impression on buyers, you could speed up the house selling process. Plus, you may be better equipped than ever before to maximize your house sale earnings.

Now, let's take a look at three tips to help you transform your home from drab to fab and ensure your residence garners lots of interest from potential buyers.

1. Upgrade Your House's Curb Appeal

Your house only gets one chance to make a positive first impression on buyers. Fortunately, if you enhance your home's curb appeal, you can make the most of this opportunity.

Completing assorted home exterior upgrades may help you make your residence stand out to buyers. For instance, mowing the lawn and trimming the hedges will help you quickly improve your house's front lawn. You also may want to repair any cracked or damaged home siding.

2. Eliminate Clutter

There may be no time like the present to remove unwanted items from your house. Because if you eliminate home clutter, you can show off the full size of your living space to potential buyers.

To cut down on home clutter, you may want to host a yard sale or list unwanted items online. This will allow you to simultaneously get rid of unwanted items and earn extra cash.

You can always donate unwanted items to a local charity, too. Or, you can give unwanted items to family members and friends.

3. Clean Each Room of Your House

An in-depth home cleaning is a must, particularly for an individual who wants to enjoy a seamless house selling experience.

When it comes to cleaning a home, there are lots of options at your disposal. For do-it-yourselfers, you can allocate time and energy to mop the floors, wipe down countertops and perform other house cleaning tasks. On the other hand, if you want extra help, you can hire a professional home cleaning company.

As you search for ways to stir up interest in your residence, you may want to employ a real estate agent as well. If you have a real estate agent at your side, you can get the help you need to expedite the house selling journey.

A real estate agent knows the ins and out of the home selling journey and can help you plan accordingly. First, he or she will meet with you and learn about your home selling goals. A real estate agent then will put together a plan designed to help you achieve your goals without delay. And if you ever have concerns or questions as you navigate the home selling journey, a real estate agent is ready to respond to them.

Want to get your house ready for the real estate market? Take advantage of the aforementioned home selling tips, and you could reap the benefits of a fast, profitable house selling experience.




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